Zoe Alexander

Archive for the ‘DIVA Headquarters’ Category

III just finished planning (chef) and tasting (me) the menu for the DIVA Dinner in Los Angeles on July 23rd. The culinary theme is Japanese and Bansai Sake Company will be supplying the sake. Have you RSVP’d yet? It’s going to be a great evening!

In addition to the food and the great connections, our guest PR dynamo Matt Meyerson ( the man responsible for acquiring licensing deals for The Hills’ stars Heidi and Spencer Pratt as well as DIVA Perez Hilton) will be talking all about how to establish yourself as a superstar in your field.

Some may ask, “Now why would I want to do that?” The answer is simple. When you have a brand name, you can command (and get) more money for your products and services. We see it all the time at the market. You pay more for Dannon yogurt than you do for the “generic” yogurt. Sometimes, the generic is made at the same plant as the brand name. But people are willing to pay to have the brand. When you are a brand and not just an employee, you can parlay your office job into other opportunities like media opps, speaking engagements, etc. When you are a brand, you can ask for a raise and get it because when you’re a brand, you are not just an “employee” you are a joint venture partner. We’ll talk much more about this at the DIVA Dinner on Thursday. Click here to RSVP.

PS: Don’t forget about our DIVA Rewards. We offer a generous $10 referral fee for every fashionable, fabulous woman you invite to the DIVA Dinner. It’s just our way of saying thanks and reminding you that your contacts are valuable so don’t take them for granted.

Have a successful day!

The team at DIVAS WHO DINE and I would like to introduce you to our new digs in the Hollywood Hills in Los Angeles. Our new home is called Castle Ivar (http://www.castleivar.com/) and it’s fittingly situated across the street from one of Marilyn Monroe’s former homes and Justin Timberlake lives up the road.

Right now is the perfect time to get out of my sweats and mommy-gear and into my heels and party clothes as we prepare for the upcoming DIVA events.

Here is what’s coming up:

Los Angeles
1. Fluxus Boutique is hosting a F.R.E.E event for DIVAS WHO DINE . There will be martinis and discount shopping involved so you know it’s going to be good. It’s tomorrow night from 5-8p. It’s open to new faces so tell all your LA peeps about it. We’d love to meet them. RSVP at fluxus@taraink.com
2. DIVA Dinner on Thursday July 23th from 7-10pm. Enjoy a three course meal from a private chef, cocktails and wine while we get down to DIVA business. Learn how to become a superstar in your field and leave with actionable steps tailormade for you to take in order to accomplish this goal. RSVP at http://www.divaswhodine.com/

1. DIVAS WHO DINE NYC president Tamsen Fadal is hosting the annual DIVA Wine and Cheese Summer Soiree on Weds., June 29th in NYC at DIVA Kathlin Argiro’s Studio. RSVP at http://tamsenfadaljuly2009-rss.eventbrite.com/
Coming soon… Miami, we haven’t forgotten about you! We’re putting together something ultra cool and fabulous for you so stay tuned. In the meantime, please go to http://www.divaswhodine.com/ to join our mailing list.


Flickr Photos